Felicia
Every ship needs a captain and FULLSTOP has a strong-willed, quick-witted woman as ours. Felicia Arista has not only a deep understanding of branding strategy and marketing but also teamwork and that every ship needs the whole crew to move forward.
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Check Out Blog
18 July 2020
How to Raise Your Brand...
Membesarkan dan mempertahankan nama brand di masa pandemic COVID-19 ini butuh parenting skills yang jitu? Maksudnya gimana? Memulai perjalanan sebagai...
11 May 2020
Striving during Pandemic
I think we all agree that the pandemic affects everyone. Although not equally, every single person on the planet is...
27 March 2020
COVID-19 | #TogetherWeCan
This is Felicia speaking on behalf of FULLSTOP & FULLSIGHT, We are totally aware that the world has become pretty...
07 May 2019
FULLSTOP Frequently Asked Questions
I've always considered myself lucky. Karena selama menjalankan FULLSTOP, saya selalu bertemu dengan klien yang kritis. Bahkan sebelum mereka sign...
16 April 2019
Apa Gender dari Brand Anda?
Di dunia branding kita tentu mengenal yang namanya brand personality. Nah, brand personality ini terbentuk...
11 March 2019
Kolaborasi Branding Agency dengan Developer...
Penjualan rumah dengan skema “Nomor Urut Pemesanan” atau sering disingkat NUP di Jawa Timur mulai menjadi tren di...
22 February 2019
Central Park Juanda - a...
Sebuah kehormatan bagi FULLSTOP Indonesia (branding agency Indonesia yang beroperasi di kota Surabaya) boleh bekerjasama dengan developer kenamaan PT. Griyo...
04 December 2018
Six and Could Not Have...
What’s the biggest challenge and why? Building a team with a clear vision and one goal. Learning to...
17 August 2018
A Message to Young Designers
Stepping into my 7th year as Creative Director of FULLSTOP Indonesia, many often ask me the most difficult part in...
08 May 2018
Tonjolkan Brand dengan Brand Personality
Semakin lama persaingan antar brand semakin ketat. Semenjak dunia beralih ke era digital, banyak brand baru yang bermunculan, sementara brand...
27 March 2018
Why We Need to 'Divorce'...
Beberapa waktu yang lalu saya menulis sebuah blog dengan judul 'Why We Quit Clients' (Anda dapat membacanya di sini). Kali...
17 January 2018
Memahami Sisi Psikologi pada Desain...
Menarik tidaknya logo ditentukan oleh beragam faktor. Bisa jadi warna, bentuk, hingga pemilihan karakter. Namun lebih dari itu, ada hal...